The Sporting News, demonstrating that it can adapt, is changing formats starting in September, going to a semi-monthly publication, rather than the weekly format it has right now. Feature articles and analysis will fill its pages, keeping the timely material mainly relegated to the website, where it will deliver daily content to registered users. For anyone who keeps up with these matters, this is refreshing. Publishing simply doesn’t work like it used to, and the sooner the mainstream press figures this out, the better off we’ll all be.
Of interest to Yankees fans is that our bombastic co-owner, Hank Steinbrenner, will pen a monthly column. My initial reaction is that this will end badly. Yet I’m eager to read his first article. What the hell is he going to write about?
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